Stop Paying $130 Per Lead.
Pay a Flat $99 and Own Your Listing.

National Finance Connect connects licensed financial advisors with consumers actively searching for wealth, retirement, and investment guidance. Flat monthly fee. No lead auctions. No race to the bottom.

80K+ Monthly consumer searches
400+ Cities covered
$0 Per-lead fees
1 client To 48× your ROI

You're Already Getting Burned

Most financial advisors are spending 3–5× more on leads than they need to. Here's why.

The SmartAsset / NerdWallet Problem

  • Pay $100–$200 per lead — even for leads that ghost you
  • Same lead sold to 3–5 competing advisors simultaneously
  • Charged for unqualified prospects, wrong-service requests, unreachable numbers
  • Dispute process is slow, opaque, and rarely resolved in your favor
  • Prices keep rising as these platforms grow their market share
  • You're renting visibility you don't own

The National Finance Connect Approach

  • Flat $99/month Professional plan — no per-lead fees, ever
  • Leads are yours — not shared with competitors
  • No charge for prospects who don't convert
  • Simple, transparent billing with no surprises
  • You own your listing and profile permanently
  • Cancel anytime, no contract

How It Works

Up and running in under 15 minutes.

1

Submit Your Practice

Fill out the listing form with your credentials, specialty, service area, and fee structure. Takes about 10 minutes.

2

We Verify Your Credentials

Our team verifies your FINRA/SEC registration and relevant certifications (CFP, CFA, ChFC). This gives consumers confidence to contact you first.

3

Your Listing Goes Live

Your profile appears in search results when consumers in your area look for a financial advisor, retirement planner, or wealth manager. Professional listings are prominently featured.

4

Prospects Come Directly to You

Consumers contact you directly — no platform intermediary, no commission, no lead-sharing. Pure direct contact from people ready to discuss their finances.

What Your Professional Listing Looks Like

This is what consumers see when they search for a financial advisor in your city.

🔍 Search results: "financial advisor near me" — Denver, CO

Summit Wealth Advisors LLC

✓ SEC/FINRA Verified ⭐ Featured 🛡️ Fiduciary

CFP® and CFA® certified wealth management firm serving the Denver metro since 2008. Specializing in retirement planning, investment management, and comprehensive financial planning. AUM fee-only, no commissions. Free initial consultation.

Simple, Flat-Rate Pricing

No contracts. No per-lead fees. Cancel anytime.

Basic
$49 /mo

Standard listing with verified credentials badge. Great way to start building online visibility.

Get Started
Premium
$199 /mo

Top-of-category placement, SMS lead alerts, priority verification, dedicated account manager.

Start Premium

The Break-Even Math

Professional at $99/month pays back 48× with a single new client. Here's the math.

Professional listing monthly cost $99/month
Average AUM brought by a new client $280,000
Typical AUM fee (1% annually) $2,800/year per client
Average client lifetime value (LTV) ~$4,800/year (fees + planning)
Average SmartAsset lead cost $130 per lead (shared with competitors)
NFC Professional cost per month $99 flat (exclusive direct contact)
New clients needed to break even on Professional 1 client per ~5 years = fully covered

A single new client from NFC generates ~$4,800/year in recurring revenue — that's 48× your monthly listing cost. Most Professional advisors see 2–5 qualified inquiries monthly. One conversion per quarter transforms your ROI.

What Financial Advisors Say

From advisors who made the switch from pay-per-lead platforms.

★★★★★

"I was spending $800–$1,200/month on SmartAsset leads that went to three other advisors simultaneously. Switched to NFC Professional at $99 and get better-qualified calls — prospects who actively searched for a CFP vs. being auto-matched and immediately comparison shopping."

David M., CFP®
Meridian Wealth Management — Phoenix, AZ
★★★★★

"The SEC/FINRA verification badge has been surprisingly powerful. Clients specifically mention it — 'I saw you were verified and a fiduciary on the listing.' In financial services, credentials and trust matter more than in almost any other industry. This delivers both."

Rebecca L., CFA®
Lakeview Capital Advisors — Chicago, IL
★★★★★

"Premium plan ROI is extraordinary. I'm at the top of my city category and the first call most people make. Because I'm not competing with three other advisors on the same lead, my close rate from NFC prospects is nearly double what I saw from NerdWallet."

Thomas K., ChFC®
Keystone Retirement Planners — Denver, CO

Your Questions, Answered

Is there a long-term contract?
No contracts. All plans are month-to-month. Cancel with 30 days notice at any time, no questions asked, no cancellation fees.
What credentials do I need to sign up?
Your business name, phone, address, and relevant credentials — FINRA CRD number, SEC RIA registration, or state license number as applicable. We verify credentials before activating your listing. CFP®, CFA®, ChFC®, and other certifications are highlighted on Professional and Premium plans.
How many cities can I list in?
Each plan covers one primary city. You can add additional cities for $25/month per city (Professional) or $45/month per city (Premium). RIAs with multiple offices can each have their own listing.
How is this different from running Google Ads?
Google Ads for financial keywords ("financial advisor near me", "CFP in Denver") can easily cost $1,500–$4,000/month in competitive markets. NFC is a flat fee with no advertising expertise required and no auction-based bidding. Both can work together — NFC often converts better because visitors are browsing a trusted directory with intent to hire, not landing on a single firm's ad.
What if I don't receive any inquiries in the first month?
We offer a 30-day money-back guarantee on paid plans. If your listing profile is complete and you don't receive at least one qualified inquiry in the first 30 days, we'll refund your first month — no hassle, no questions.
Can multiple advisors at my firm each have a listing?
Yes. Each individual advisor or each office location can have its own listing. A firm with three advisors across two cities could have up to three listings — each with their own credentials, specialties, and featured placement. Contact us for multi-advisor pricing.
🛡️

30-Day Money-Back Guarantee

Try Professional or Premium for 30 days. If you complete your listing profile and don't receive at least one qualified inquiry, we'll refund your first month in full.

We're confident because we see it work every day across hundreds of financial advisors. But we'd rather prove it than ask you to just trust us.

Refund applies to first month only. Listing profile must be complete (credentials, description, specialties, all fields filled) to qualify. Inquiries include phone calls, web form submissions, and email leads tracked through the platform.

Ready to Stop Paying $130 Per Lead?

Join hundreds of licensed financial advisors who switched to flat-rate directory marketing. Start with Basic, upgrade when you're ready.

Get Listed Now — From $49/mo 📞 Questions? Call us: (801) 692-3682
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